As of July 13, 2025, the United States Postal Service (USPS) is implementing a significant price increase across many of its mailing services — a move that will affect businesses nationwide, especially mid-sized to enterprise-level shippers relying on USPS for mailing and shipping fulfillment, wholesale distribution, 3PL, and subscription services.

This means rising shipping expenses that could erode profit margins and complicate budgeting if not managed proactively. But with the right strategies and technology, these cost pressures can be softened — and even turned into an opportunity for smarter, more efficient shipping.

Understanding the USPS Price Increase and Mailing Services Price Changes Effect July 13, 2025

The postal service’s new pricing structure brings an average increase of 7.4% across mailing services — with notable price adjustments including:

• The increase in the price of a First-Class® Mail Forever stamp from 73 cents to 78 cents, including a 5-cent rise in the price of a first class letter stamp.
• First-Class Mail letters (retail stamps and metered) increase by 5 cents, but the additional ounce price for single letters only goes from 28 cents to 29 cents.
• First-Class Flats (large envelopes) see an 11-cent rise, and the additional ounce price for large envelopes increases from 27 cents to 30 cents depending on weight.
• Certified Mail, a critical special services product, rises to $5.30 per piece, with the Green Card Return Receipt now costing $4.40 or $2.82 for the Electronic Return Receipt — making the total cost of 1-ounce Certified Mail $10.44 for Retail Return Receipt or $8.86 for the electronic option.
• The postal service continues to seek financial stability through these price increases by adjusting the price category structures across products and services such as Priority Mail, Priority Mail Express, and USPS Ground Advantage, among others.

Note: The USPS proposal to expand Marketing Mail and eliminate the Bound Printed Matter product remains pending approval by the postal regulatory commission. We will continue to monitor changes on the Postal Explorer website and keep you informed of updates affecting mailing services price and shipping services.

What the USPS Price Increases Mean for Your Business

If your business ships thousands or tens of thousands of packages monthly, even small per-piece price increases quickly add up. These new rates mean:

• Tens of thousands of dollars more in monthly shipping spend for mid-sized and enterprise shippers relying on USPS for mailing and shipping.
• Shrinking profit margins on popular product lines with tight fulfillment costs.
• More complicated forecasting and budgeting amid fluctuating carrier prices and services price changes.

While the USPS remains among the most affordable postal service providers in the world, these price adjustments are needed to maintain financial stability sought by the organization.

How to Outsmart Rising USPS Costs and Take Advantage of Ground Advantage and New Prices

Diversify Carrier Mix Beyond USPS Ground Advantage

While USPS Ground Advantage and other ground packages provide competitive pricing, it’s important to balance shipments across multiple carriers — including FedEx, UPS, and regional carriers — to optimize cost versus speed.

Automate Rate Shopping to Navigate the New Rates

Manual rate shopping is no longer viable with so many new prices and price categories. Leverage platforms that automatically compare live mailing services price and carrier rates to find the most cost-effective option per shipment.

Optimize Packaging to Reduce Additional Ounce Price Impact

Because the USPS pricing model weighs heavily on weight and dimensions, especially for large envelopes and First Class Mail, optimizing packaging can reduce dimensional weight fees.

Leverage Electronic Services for Certified Mail Savings

Using electronic Return Receipt for Certified Mail saves $1.58 per piece under the new pricing — a significant saving at scale.

Use Analytics to Adapt to Services Price Changes Quickly

Real-time analytics on your USPS and other carrier shipping spend helps identify where price increases hit hardest, enabling proactive strategy adjustments.

How VESYL Helps You Navigate USPS Price Adjustments and Achieve Shipping Efficiency

VESYL’s platform is designed to help shippers like you:

• Automatically shop USPS and other carriers’ real-time new rates and services like Priority Mail Express, Parcel Select, and USPS Ground Advantage.
• Set smart rules that prioritize the most affordable shipping options based on mailing services price and delivery requirements.
• Integrate seamlessly with your ecommerce and fulfillment systems, reducing errors and speeding workflows.
• Provide powerful analytics on mailing and shipping spend to help you continuously achieve financial stability amid price adjustments.

Final Thoughts: Preparing for Price Increases July 13, 2025, and Beyond

The USPS July 13, 2025 price increase highlights the need for a dynamic, tech-driven approach to shipping. Businesses that adapt by optimizing carrier choices, automating shipping workflows, and leveraging detailed analytics will be best positioned to outsmart rising costs.

Don’t let the USPS price hike dictate your bottom line. With VESYL, you can take control of your shipping operations and turn challenges into opportunities for growth. Book a demo today.