OSM Worldwide: 2024 Holiday Season Shipping Schedule

It’s no secret that expanding across borders presents a vast opportunity for business growth. In this article, we offer a complete roadmap for brands getting started with international shipping operations, emphasizing the importance it plays in reaching a global customer base and the significance of a streamlined process from start to delivery.

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Understanding the Significance of International Shipping

With internet users forecast to hit 5.17 billion in 2024, international shipping allows eCommerce businesses to tap into this growing market. This expansion beyond domestic borders opens the doors to more customers, increased revenue streams, market diversification, and enhanced brand visibility. It’s an opportunity that competitive brands can no longer afford to miss.

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Step-by-Step Guide to Starting International Shipping Operations

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Market Research and Targeting

Successful international shipping starts with comprehensive market research. This involves a thorough analysis of potential target markets, considering key factors like demand, competition, and cultural nuances that influence consumer behavior. In addition to identifying geographical locations, look into demographics to recognize which regions align best with specific products or services, optimizing and refining your market entry strategy.

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Partnering with Global Carriers

Selecting the right international carriers is crucial for successful global shipping operations. Choose carriers with a proven track record of timely and secure deliveries, as this not only enhances customer satisfaction but also helps build increased loyalty and trust in your brand. A partnership with reliable carriers is essential to a seamless international shipping experience, for both you and your customers. 

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Pricing and Currency Considerations

Build competitive pricing strategies tailored to international markets. Factor in currency exchange rates to provide transparent pricing, building customer trust and avoiding surprises during checkout. Additionally, establish any free shipping thresholds for international shoppers, helping to boost average order value and contributing to a positive shopping experience.

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Cross-Border Shipping Solutions

Explore tools and technologies that streamline the shipping process, including automated duties and taxes calculation. This not only facilitates a seamless experience for customers but also optimizes operational efficiency for your brand, allowing your team to focus on other important areas.

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Offering Multiple Shipping Options

As with payment options, products, etc, customers like to have choice and shipping is no different. This includes standard, expedited, and express shipping, each with clear delivery timeframes. Studies indicate that 22% of customers abandon their shopping carts because of slow delivery options. Providing multiple options ensures that customers can choose the shipping method that aligns with their urgency and budget constraints,

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Importance of Customer Communication

Communication is key, especially with international customers. Clear communication helps set expectations regarding shipping times, potential delays, and any associated costs like taxes or duties. Additionally, providing customers with real-time tracking information and updates helps to foster brand trust and improve customer satisfaction. However, it’s important to not go overboard. Make sure updates are relevant, helpful and do not come across as spam.

With so many variables at play with international shipping, sometimes things don’t go to plan. By addressing potential concerns beforehand is crucial, or communicating them as soon an issue arises, helps to position the business as customer-centric. In fact, studies show that effective communication can lead to increased customer loyalty and positive reviews.

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Implementing Technology for International Operations

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E-commerce Platforms and Integrations

The rapid growth of eCommerce has also spurred the development of cutting-edge integrations to help automate, streamline and simplify operations, including international shipping. These advanced solutions go beyond traditional functionalities by automating intricate shipping processes, ensuring accuracy and efficiency all while seamlessly integrating with a diverse range of global carriers. By utilizing such integrations, businesses can effectively navigate the complexities of global commerce, optimizing operational workflows and reducing manual errors.

‍Easily fill out customs forms and compare real-time competitive shipping rates to purchase international shipping labels via USPS, UPS or your own shipping carrier all within the VESYL app. Book a demo to learn how VESYL can level-up your shipping game.

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Tracking and Visibility

Customers want to know where their package is at every step of the way, making robust tracking and visibility tools invaluable to the international shipping experience. Providing customers with real-time updates on the status and location of their shipments adds a layer of transparency that is a must for customer satisfaction. These tools not only provide customers with accurate information, but also enable businesses to quickly and efficiently manage and address any potential issues that may arise during transit. This visibility helps to foster trust, and strengthen the brand-customer relationship.

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Evaluating Performance and Iterative Improvements

How can you improve if you’re not measuring? By delving into key metrics such as shipping times and customer satisfaction, businesses can gain invaluable insights into their logistical efficiency and identify any challenges or bottlenecks faced during the shipping process. This allows businesses to make data informed decisions to steer future improvements. Adopting an iterative strategy is equally crucial – it involves a continuous cycle of assessment. Utilize customer feedback to ensure a smooth customer experience. This not only helps you to identify any issues, but also positions you as a brand who listens to and values their customers, fostering a stronger customer relationship.

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Conclusion

In conclusion, starting international shipping operations is a key strategy for brands aspiring to reach a global audience and expand on their market presence. By following this guide, brands can navigate the complexities of international shipping, optimize their supply chain, and provide customers with a seamless cross-border experience.

With Black Friday and the holiday season just around the corner, businesses can expect a surge of shoppers eager to get in the gifting spirit and take advantage of seasonal deals. This influx brings a great opportunity for increased sales, but it also comes with the complexities of increased shipping demands.

To keep up with the growing volume of orders, carriers like USPS have announced temporary price adjustments for the 2024 peak holiday season. Effective from October 6, 2024, through January 19, 2025, these rate changes will impact Priority Mail Express, Priority Mail, and USPS Ground Advantage shipments.

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What Are Peak Season Surcharges?

These holiday surcharges help USPS cover additional costs associated with labor, fuel, and supplies during the peak shipping months to ensure they can maintain service standards while managing higher volumes. Staying informed about these changes is key to plan accordingly and maintain a seamless delivery experience for customers, so we’ve packaged them up for you below.

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Commercial Increases

Priority Mail and USPS Ground Advantage: Zones 1-4

• $0.30 increase for 0-3 lbs.
• $0.45 increase for 4-10 lbs.
• $0.75 increase for 11-25 lbs.
• $3.00 increase for 26-70 lbs. 

Priority Mail: Zones 5-9

• $0.70 increase for 0-3 lbs.
• $1.25 increase for 4-10 lbs.
• $2.75 increase for 11-25 lbs.
• $7.00 increase for 26-70 lbs.

USPS Ground Advantage: Zones 5-9

• $0.35 increase for 0-3 lbs.
• $0.75 increase for 4-10 lbs.
• $1.25 increase for 11-25 lbs.
• $5.50 increase for 26-70 lbs.

Priority Mail Express: Zones 1-4

• $1.00 increase for 0-3 lbs. 
• $1.50 increase for 4-10 lbs.
• $3.50 increase for 11-25 lbs.
• $8.95 increase for 26-70 lbs

Priority Mail Express: Zone 5-9

$1.75 increase for 0-3 lbs.

$3.95 increase for 4-10 lbs.

$7.50 increase for 11-25 lbs.

$13.00 increase for 26-70 lbs.

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Retail Increases

Priority Mail and USPS Ground Advantage: Zones 1-4

$0.40 increase for 0-3 lbs.

$0.55 increase for 4-10 lbs

$0.95 increase for 11-25 lbs. 

$4.00 increase for 26-70 lbs.

Priority Mail: Zones 5-9

$0.90 increase for 0-3 lbs.

$1.45 increase for 4-10 lbs.

$3.25 increase for 11-25 lbs.

$8.50 increase for 26-70 lbs.

USPS Ground Advantage: Zones 5-9

$0.50 increase for 0-3 lbs.

$1.00 increase for 4-10 lbs.

$2.00 increase for 11-25 lbs.

$5.85 increase for 26-70 lbs.

Priority Mail Express: Zones 1-4

$1.10 increase for 0-3 lbs.

$2.00 increase for 4-10 lbs.

$3.90 increase for 11-25 lbs.

$9.75 increase for 26-70 lbs.

Priority Mail Express: Zones 5-9

$2.00 increase for 0-3 lbs.

$4.85 increase for 4-10 lbs.

$9.00 increase for 11-25 lbs.

$16.00 increase for 26-70 lbs.

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How Can Businesses Still Save On Shipping?

Despite the USPS price increases during the holiday season, merchants still have opportunities to save on shipping costs. By using VESYL, brands can shop the best-in-class rates across multiple carriers, streamline operations, reduce labor costs, and minimize errors through automation, further maximizing efficiency and cutting down unnecessary expenses. By streamlining shipping operations, merchants can offset the impact of seasonal surcharges while still delivering an exceptional customer experience during the busiest time of the year.

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Schedule a quick 15-minute call with us and we’ll show you how!

As the festive season kicks into gear, the holiday hustle is officially underway. To make sure your packages arrive on time and to keep your customers happy, we've compiled a comprehensive guide to the UPS 2024 holiday shipping deadlines. UPS Domestic Shipments

Recommended send-by dates for expected delivery before December 25th.

UPS Domestic Shipments

• UPS® Ground - Check latest schedule
• UPS 3 Day Select® - December 19th
• UPS 2nd Day Air® - December 20th
• UPS Next Day Air® - December 23rd

UPS International Shipments

Recommended send-by dates for expected delivery before December 25. 

US to Canada

• UPS® Standard (From the 48 contiguous states only) - Check latest schedule
• UPS Worldwide Expedited® - December 20th
• UPS Worldwide Express® - December 23rd

US to Mexico

• UPS® Standard (From the 48 contiguous states only) - Check latest schedule
• UPS Worldwide Expedited® - December 19th
• UPS Worldwide Express® - December 20th

If you have any questions, please don’t hesitate to contact us directly through the chat box on our website or at hello@VESYL.com.

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Click here for the USPS Holiday Shipping Deadlines.